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Introduction to business

Dr. Sawal Sartono, S.E, M.M., Rani Rachmawati, S.AB., M.M., Dr. Wenni Wahyuandari, S.Ak., M.Ak., Desi Rahmawati, S.E, M.M., Dra. Eni Widhajati, M.Ak., [dan 10 lainnya] ; editor, Juni Asrita

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Introduction to business

Dr. Sawal Sartono, S.E, M.M., Rani Rachmawati, S.AB., M.M., Dr. Wenni Wahyuandari, S.Ak., M.Ak., Desi Rahmawati, S.E, M.M., Dra. Eni Widhajati, M.Ak., [dan 10 lainnya] ; editor, Juni Asrita

This book serves as a thorough guide designed to help novices understand the business world in a clear and accessible manner. Beginning with fundamental concepts, readers are encouraged to explore key aspects of business, including marketing, management, finance, and strategy.

The book clarifies how to identify market opportunities, formulate successful business strategies, and manage resources wisely, using simple language and practical examples. Each chapter is filled with case studies, practical advice, and actionable tasks.

It also addresses contemporary trends in the business sector, such as digitization and sustainability, preparing readers to face future challenges. Introduction to Business serves as a reliable guide for anyone looking to embark on their entrepreneurial journey with a solid foundation and comprehensive knowledge.

This book will boost readers' confidence as they embark on their first ventures into the business world.

Data Bibliografi

Penerbit
PT. Insan Cendekia Mandiri Group
Tempat terbit
Kabupaten Sijunjung
Tahun terbit
2024
Jumlah halaman
x, 331
ISBN
978-623-179-758-2
Bahasa
Indonesia

Diimpor dari basis data ISBN Perpusnas